Digital labelling offers better performance and flexibility than the conventional label printing techniques. Digital labelling for instance has made it possible to process just in time orders and faster turnaround time for label orders: giving you a lead time of up to 3 days to order for labels.
Constant improvements in the digital printing process consistently provide photo quality with a number of unlimited colours. Traditional printing presses primarily rely on a single-plate printing press business model, which ultimately will add an additional cost for each additional colour. Our customers are always surprised with the beautiful results we are able to achieve with our digital printing press because we don’t use printing plates for a digital label or other digital printing jobs, we can make changes to your printing design easily.
A number of our customers are in the packaging industry. Microbrewers as an example, often have small print run needs for their bottle labels. In the world of digital printing, completing a print job is as simple as telling us how many labels you need for your particular printing job. If you need us to run more copies in a short time period, we just repeat the process for as many as you want for this next run.
Versioning is a term that refers to the ability of digital label presses to print similar but not identical label designs simultaneously – something that’s impractical in traditional presses due to the underlying reliance on plates. On a digital press, we can print numerous variations of the same size at the same time – so you can combine multiple product needs in a single run.
With digital presses, it’s actually possible to have slightly different content on every individual label that you have us print. Variable content is normally used in serial numbering printing jobs, which allows for a number of different product versions.
Digital label printing allows you to have the ability to print your proofs on the actual production press without the setup needed with the traditional offset printing process. Printing digitally allows you to have an example of the finished products in a number of different versions. When you use your digital printing process, you can group as many different printing designs as you like together, and print a small number. It’s more than accurate to say traditional offset print presses are suitable for large quantities of individual printing jobs. And without a doubt, we can definitely handle that type of printing job as well. Digital printers are best for short print runs. Digital printing is best to use when there is a multiple version of the same product line.